THE BRIEF
VentRight, founded by Ohavia, Rivka, and Leon, offers professional dryer vent and HVAC duct cleaning services for both residential and commercial properties. Their focus is on safety and efficiency, with a commitment to ensuring that dryer vents are cleaned yearly to prevent hazards and keep dryers running smoothly. Known for their top-notch customer service and lighthearted marketing approach, VentRight brings warmth and personality to an otherwise technical industry, making each visit a pleasant experience for their loyal, repeat customers.
THE SOLUTION
For VentRight’s brand identity, I wanted to capture their approachable and fun personality while also reflecting the technical nature of their work. The logo design incorporates the imagery of a vent, using clean, straight lines to represent airflow. To add a playful touch, I tilted the letters in the logo, making it appear as though they’re being “blown away” by the fresh, clean air—symbolizing the results of VentRight’s exceptional cleaning services.
Beyond the logo, I worked closely with VentRight to create a comprehensive suite of marketing materials, including flyers, ads, brochures, business cards, door hangers, magnets, and social media templates. Their print and digital assets reflect the same friendly, approachable tone that they use in their customer interactions and ads. I also edited their promotional videos to match this lighthearted, relatable brand voice, ensuring consistency across all platforms.
SERVICES
Logo Design
Brand Identity
Marketing Materials (Flyers, Ads, Brochures, Business Cards, Door Hangers, Magnets, Social Media Templates)
Promo Video Editing
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